Culture and entertainmentLocation
Lazer na Paulista: a guide to having fun!

There is no denying Paulista is one of São Paulo's most beautiful and well-known postcards. It's no wonder, since the region offers a variety of leisure, gastronomic and cultural options, after all, some of the biggest museums and cultural houses are located there.
And if you want a guide to having fun without even leaving the avenue, read on. Below, we've listed some options for you to enjoy your free day with art and culture on this famous avenue in São Paulo!
1. Japan House
Japan House is a cultural center designed and developed by the Japanese government so that visitors can see the country's culture and get to know it a little more deeply.
At the house, you can find exhibitions of all kinds, from sculptures to paintings, porcelain and everything else produced by Japanese people that brings oriental culture to Brazil.
Japan House is located at Av. Paulista, 52.
2. Itaú Cultural
Itaú Cultural is one of the city's most famous cultural centers. There you can see video exhibitions, occupations, works of art and lots of paintings and prints in fixed and temporary exhibitions that are a real treat for art lovers.
Itaú Cultural is located at Av. Paulista, 149.
3. Moreira Salles Institute
In addition to the incredible library that the Moreira Salles Institute houses and the renowned Balaio restaurant, which is also located there, anyone who visits the space doesn't miss out on the immense amount of exhibitions and culture that it offers. The collection is huge, with access to works of literature, iconography, music, photography and much more.
In addition to all this, visitors can enjoy a movie screening at the venue, with films on show that will please those avid for culture and art.
The IMS is located at Av. Paulista, 2424.
4. MASP
The São Paulo Museum of Art, internationally renowned for its gigantic collection, is an undisputed Paulista Avenue asset. In addition to its impressive architecture, visitors to MASP can spend hours looking at the images, sculptures, photographs and occupations it hosts. The space is also home to exhibitions that travel all over the world and welcomes visitors from many countries.
MASP is located at Av. Paulista, 1578.
5. Sesc
Sesc offers everything in one place. Exhibitions, libraries, gastronomy and frequent cultural events can all be found here. Attractions for all audiences, even children, are some of the reasons why Sesc is one of the most popular places in the region.
As well as culture and a food hall, on the top floor Sesc offers an incredible rooftop café, which doesn't just delight with its taste. There's a viewpoint from which you can take iconic photos of the city.
Sesc is at Av. Paulista, 119.
A Paulista Avenue is a democratic place that is home to many cultural attractions for those who enjoy different types of exhibitions. As the works are itinerant, these tours never get tiresome, as you can always see something new.
And if you want to be close to all these places, how about live in the Paulista area? Come and see Mod and be surprised by the modernity and comfort of living well!